Exactag Blog

How to analyse and evaluate your marketing performance exactly.

20.08.2021 What advertisers need to consider when analyzing marketing performance

Nine valuable tips that companies should consider when evaluating and optimizing their marketing performance.
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The future of marketing attribution: measure all - attribute fair - be holistic - drive application - do it now!

01.07.2021 The five pillars of holistic marketing measurement

What you always wanted to know about attribution..
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Planting trees for more climate protection!

World Environment Day
27. 05. 2021

Why Exactag, as an attribution service provider, is involved in the World Environment Day campaign.

#GenerationRestoration I Planting trees for more climate protection!

There are those moments when we have the chance to be part of something special. Moments that offer the potential to positively impact the present and the future. World Environment Day, taking place on June 5, 2021, is one such moment!

Initiated by the United Nations Environment Program in 1972, World Environment Day aims to generate action to raise environmental awareness and save our ecosystem.

And it asks us the all-important question: what kind of future do we want to live in? The Earth Day #GenerationRestoration teaser gives us answers. It is in our hands!

Inspired by this video for World Environment Day 2021, several agencies, advertisers, and media platforms in Germany have joined forces to create the #AlleMachenMit campaign.

The #AlleMachenMit campaign aims to activate all (of Germany) between May 29 and June 12 to contribute to the protection of our global ecosystems and plant a total of at least three million trees as part of reforestation projects.

We are a convinced partner of #AlleMachenMit. The aspiration to make a positive contribution to climate protection with the resources and opportunities available to us inspires us. That is why we support the initiative and are participating by planting 1,000 trees.

The organization Eden Reforestation Projects is a partner of the campaign and will plant the trees.

Eden Reforestation Projects plants mangroves - because mangroves are the superheroes among trees:

  • Mangroves store up to 80% CO2 in their roots.
  • They sprout quickly and "plant" on average 3-4 more trees themselves.
  • Mangroves are habitats for marine life and create and maintain biodiversity.
  • They protect coasts from erosion.

Whether company or individual - the invitation to participate goes to all of us and we hope: #AlleMachenMit and be part of #GenerationRestoration.

For companies packages are starting at EUR 250.00 - however, if you individually want to be part of #GenerationRestoration, you can already participate with one tree.

Just check how to become part of #GenerationRestoration on the German campaign page #AlleMachenMit or the international page OneClickOneTree  

For more exciting links about World Environment Day see the below links:

World Environment Day website:
https://www.worldenvironmentday.global/

More information about World Environment Day:
https://news.un.org/en/tags/world-environment-day

Background information about World Environment Day:
https://www.decadeonrestoration.org/resources

We hope, #AlleMachenMit ! Or simply click OneClickOneTree !

Thanks and best regards!

The whole team of

exactag

 

What advertisers need to consider when analyzing marketing performance

20. 08. 2021
Nine valuable tips that companies should consider when evaluating and optimizing their marketing performance.

The five pillars of holistic marketing measurement

01. 07. 2021
What you always wanted to know about attribution..

Planting trees for more climate protection!

27. 05. 2021
Why Exactag, as an attribution service provider, is involved in the World Environment Day campaign.